#You to hold next meeting vr movie#
A machine would pump odors into movie theaters corresponding with the action on screen, like the smell of gun smoke during a shootout. That effect is due to the OVR hardware.Īt first it feels a bit like a modern day Smell-o-Vision, Hollywood's attempt from the late 1950s and early 1960s to incorporate scent into movies. When you pull the rose away, the smell instantly disappears instead of lingering like a perfume. Users testing out the device can try out demos like picking and smelling a virtual rose. Inside the cartridge are vials of scents manufactured in the OVR lab. "What we wanted to do was, as accurately as possible, recreate how we experience smell in the real world in the virtual world," said Andrew Wisniewski, OVR's CEO and co-founder.Īt the company's headquarters at Hula in Burlington's South End, Wisniewski held his company's signature device in the palm of his hand: a black cartridge that snaps onto a VR headset and fits over the nose.
OVR Technology is one of a handful of companies developing scent technology for virtual reality. Now, thanks to a Burlington, Vermont-based tech startup, you can also smell. Put on a VR headset, and you can play a video game, host a work meeting or even do a guided meditation, all while exploring what feels like a three-dimensional virtual space.
The virtual reality market is expanding rapidly. (Mikaela Lefrak/VPR) This article is more than 1 year old. OVR Technology co-founder Andrew Wisniewski shows how his company's technology allows users to smell in virtual reality.
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